Leading Supermarket Operator – Trax

Leading Supermarket Operator

Trax enabled a leading supermarket operator reduce OOS and increase core product availability

With Trax, the company took almost a day less to identify OOS occurrences. Established in 1958, this supermarket chain operates over 250 stores and sells more than 1300 store brand products.

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14%

Increase in core product availability

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22 hours

Less to identify OOS occurrences

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Accurate

SKU-level insights

The Challenge

This retailer lacked visibility into center store product availability for one of their key product categories. Working with Trax to understand current levels of out of stocks for core products, they found that, on average, the situation persists for 31 hours before corrective action is taken.

The Results

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Continuous shelf data provided in-depth insights

Trax implemented its Retail Watch solution to collect continuous shelf data from a combination of fixed cameras and smartphones operated by store staff. Real-time SMS alerts were sent directly to store managers and suppliers, informing them of out-of-stock items.

Using this data, the retailer was also able to quantify the impact of out of stocks on sales. For example, they found that after implementation of Trax, one of their core products was out of stock for 14 hours less compared to before. By estimating the number of shoppers who may have looked for this product during this time, they were able to compute an “OOS cost lost” metric. Prioritizing products that incurred the highest losses due to OOS, the retailer adjusted their replenishment strategy and drove significant sales uplift.

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Leading supermarket operator
  • Chief Operating Officer

Trax makes it very easy for us to measure availability and out of stocks. These were critical issues for us to deal with.

The Bottom Line

Using Trax Retail Watch, the client reduced the time taken to identify and fix OOS from 31 hours to just 9 hours. By driving targeted actions across the floor, the retailer was able to increase OSA by nearly 14% in just a few weeks.

Product used - Trax Retail Watch

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