In Store Execution - Accuracy Every Time
Trax gives you full control of how your SKUs are viewed in stores.
More effective merchandising
A FlexForce of workers is ready to get your products showcased
in stores.
Perfect shelves in a fraction
of the time
Our suite of technologies makes retail execution faster, smarter, and more accurate. We even have a workforce to activate your strategy.
More effective merchandising
Audits, merchandising, display builds or restocking, our on-demand workforce takes your in-store execution and brand representation to another level. Our data-driven merchandising solution delivers targeted micro-execution with unparalleled speed and retail coverage.
Scalable coverage
Our national, localized workforce helps you launch execution projects in hours and solve shelf issues as they occur. Adjust your coverage to react quickly to the changing landscape.
Transparent model
Every visit to every store uses mobile technology and machine learning to provide in-store data, shelf level photos, and quality assurance to make sure you pay only for the work you need.
- Flying Embers
Without asking consumers, we learned about a major market opportunity because we had Trax Dynamic Merchandising acting as our eyes and ears in the field...They are an extension of our sales team.
- Director of Sales
- Califia Farms
Trax identified the highest-volume locations for weekly continuity coverage and maintenance of our product displays.
- Brand Manager
Trax gives us real insight into how our products look on shelf in different retailers, different regions. We see who else is on shelf, how it’s placed, what’s around us.
Strategy becomes reality
A Perfect Store strategy only succeeds when it’s perfectly executed and its results precisely measured. We help you bring your program to life with a toolbox of implementation and monitoring technologies that turn plans into profits.
Quantify your KPIs
See if your Perfect Store KPIs match actual shelves. Intuitive dashboards reveal mistakes so reps can quickly correct them.
Insights for improvements
Detailed analytics reveal which KPIs drive sales allowing you to refine your Perfect Store strategy and
maximize revenue.
By leveraging Trax for in-store execution, Henkel had accurate SKU-level insights which helped them achieve a 4.3% reduction in out-of-stocks and realize a 2.1% uplift in sales.
- Commercial and Biz Ops Leader
- Sanofi
Trax has helped us drive our perfect store program to the tip of everybody's tongue. It is now a complete mindset shift for the organization where we now focus on executional excellence every day.
- Team Lead Dog MM Category Insights, Pet Nutrition North America
- Mars Petcare
By working with Trax, we were able to have eyes in store and the data to quantify and measure that success, understand where the gaps are and continue to improve and strive for executional excellence. The impact has been a growth for not only the category but for Mars as well and has led to increased partnerships will all of our key retailers.
The future of shelf fixing
Make tedious, inefficient, inaccurate store walks a thing of the past. With our Computer Vision and deep-learning technologies, you see exactly what’s happening on the ground.
Shelf fixes in a snap
When reps spend 60% less time checking products, they spend more time selling products.
Appraise performance
Track your field force against shelf targets, identify untapped opportunities, and adjust your strategy in real-time.
In-store execution solutions for CPGs
Cutting-edge technology proven to boost revenues and reduce costs.
Contact us today for demonstrations.
We’ve combined our Computer Vision and machine learning platforms with a scalable, nationwide workforce—available...
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Powered by the industry’s leading Computer Vision technology, Trax Retail Execution is the ultimate...
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Trax Field Optimizer empowers sales reps and merchandisers with real-time, computer vision-powered shelf insights....
Learn MoreSpeak to a CPG expert
Othilie Nicod
SVP, Product Marketing CPGAs SVP Product Marketing for CPG solutions, Othilie is your go-to person for any question about our solutions and capabilities for CPG companies.
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Tamas Lupkovics
SVP, Product Marketing CPGAs the Director for CPG Product Management, Tamas oversees all components of the Trax CPG platform, including mobile, web and BI.
Recommended reading
How to get shelving priorities right in your Perfect Store
The retail landscape today is characterized by a proliferation of SKUs, an increasing number of smaller stores, and shrinking total available shelf space. Shoppers are spending less and less time in front of fixtures. CPG companies invest a lot in creating the “picture of success”, a set of shelf standards that enable them stand out from the crowd, grab shoppers’ attention and convert category shoppers into buyers.
Perfecting In-store Execution
Explore the state of retail execution and compliance in the CPG industry today and learn how Computer Vision is helping manufacturers win at the shelf