Revolutionizing retail through AI-driven data
and consumer engagement to increase ROI
Our global clients
Leading CPG companies trust Trax
Unlock instant results with our AI-driven solutions
Trax’s integrated platform provides highly differentiated insights that point solutions can’t match
Dominate the shelf and generate sales
Want to break free from the old retail rules?
Trax equips you with the latest innovation and excellence through our AI-powered solutions, autonomous data collection methods, on-demand merchandising capabilities, and full-funnel consumer engagement platform.
Powered by the latest technology, we will arm you with the tools to outsmart your competitors, maximize your brand’s visibility, and transform every shopping experience.
A view of every SKU
Every client has different data-collection capabilities, and each retail environment is unique, and with Trax’s suite of cloud-based and on-device image recognition solutions, you can digitize, analyze, and optimize your retail spaces.
Trax’s next generation of smarter, actionable capabilities gives you real-time insights to exceed your KPIs and craft transformative experiences.
Collecting the world's retail data
Do you know the state of your product on the shelf at any given moment? Trax’s data-driven solution leverages millions of signals nationwide to track in-store conditions. While our deep learning algorithms identify gaps, empowering you to take action immediately.
You can quickly analyze and collaborate locally and globally to unlock business value on our intuitive dashboards and reports. Our unique approach provides you with business intelligence to dig into data at store, category, and SKU level.
AI-driven retail execution
To win in retail you need to take meaningful merchandising action, where needed. Bridging the gap between merchandising and promotional activation needs, Trax’s Execution solution has what you need.
Ready for merchandising that takes days, not weeks? Harness the power of a flexible, nationwide workforce, that acts as an extension of your team to resolve store issues quickly, and supports in-store activations and promotions.
Gamify the customer experience
With the Trax Engagement, we revolutionize the customer journey, driving optimal consumer behavior, sales and ROI.
Unlock the power of Shopkick, the premier shopper engagement platform, to keep your products top of mind from awareness to loyalty, sparking incremental engagement and elevating your market presence.
Why partner with Trax?
Data at your fingertips
Real-time retail data that you can’t get anywhere else, helping you win against the competition. By offering a wide breadth and depth of data from transactional, backroom, in-store, POSM and more, Trax helps you make informed decisions, execute objectives, and increase return on investment.
Local approach, global view
We are here to win together
Whether you have distribution in tens of thousands of doors, or reaching your first thousand, we have the solution for you. By offering products across the entire retail execution portfolio, from your first reset, to ensuring planogram compliance, to building long-term customer loyalty.
Speed to keep up with demand
Our agile approach ensures rapid deployment and adaptability, addressing your need for speed without sacrificing quality. Whether setting-up an in-store engagement program, depicting your KPIs or deploying merchandising – you can achieve sales faster.
AI-first,
AI-always
As pioneers in computer vision, we’ve been delivering world-class AI solutions since 2010. With over 55 patents, AI is infused in each of our solutions, empowering you to make smarter decisions and actions.
The numbers speak for themselves
You’ll have a clear advantage with Trax
processed a year
Shelf-help
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