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“With Trax, empower every stakeholder with ‘Eyes into the Store’ and take informed decisions at shelf.”
The problem we solve
The store shelf has been a blind spot for too long. Brands and retailers don't have accurate on-shelf visibility and actionable holistic insights to drive purchase decisions where it counts most - in the grocers aisle. Trax is here to change that. Forever.
From Distribution
Products are closely tracked from route-to-market channels
But what's happening on the shelf?
To Checkout
POS information provides valuable insights into sales and volume data
Why should you care?
$800B
Lost in sales every year due to preventable shelf issues in the store
8-12%
The average out of stock rate experienced by brands & retailers globally
3-5%
Sales uplifts that can be achieved with improved in-store execution.
Trax for Consumer Goods
Perfect in-store execution, identify category opportunities and consistently win at the shelf.
Trax for Retail
Improve last mile retail efficiency and uplift customer experience in every store.
Image recognition technology can increase sales force productivity, improve shelf condition insights and help drive incremental sales.
Gartner, Image Recognition Can Help Consumer Goods Manufacturers Win at the Retail Shelf