One single source
of shelf truth
Understand how your products look, perform and compete on the shelf
with Trax’s breakthrough computer vision platform.
Press Release
Deloitte Digital and Trax Team Up to Revolutionize Grocery Retail in Spain
SINGAPORE and MADRID, Spain, September 9, 2020 – Deloitte Digital, a world leader in consulting and strategic services, and Trax, a global provider of computer vision solutions and analytics for...
Press Release
Trax Pioneers Artificial Intelligence-Driven Dynamic Merchandising to Help CPG Brands and Retailers Keep Products on Shelves
New merchandising service combines computer vision and machine learning with an on-demand workforce to address in-store execution issues at scale. DENVER, Colo., August 12, 2020...
customer
Sanofi
What we do
Trax products provide the most powerful, accurate and consistent way for CPG manufacturers and retailers to collect, measure and analyse what is happening on the physical shelf.
Trax Retail Execution is an in-store execution product that helps consumer goods companies win at the shelf with a comprehensive real-time view of store and field performance across all retail channels.
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Trax Retail Snapshot quantifies your in-store merchandising and promotions at unparalleled scale and speed, helping you to improve execution, optimize new launches and focus your retail efforts on the highest value activities.
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Trax’s AI-driven, dynamic merchandising service is a new and better way of merchandising. It is powered by Trax Flexforce, a national, localized, on-demand workforce that provides you with a flexible solution to solve your unique execution issues in-store, at scale and speed.
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Trax and Nielsen offer an integrated solution called Shelf Intelligence Suite for CPG companies to continuously measure, optimize and activate your store strategy.
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Trax Retail Advisory is a consultative analytics service that delivers tailored strategies for consumer goods companies to optimize in-store execution and accelerate brand and category growth.
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Trax Retail Watch is a store management offering that helps retailers elevate shopping experience and boost staff productivity with optimal product availability and merchandizing compliance.
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By putting the right data in the hands of the right people, Trax helps you improve operational efficiencies, elevate shopper experience and maximize revenues.
Solutions for CPG
Solutions for Retail
The Trax Advantage
Proven Business Value
Trax drives greater efficiency and effectiveness for some of the world’s largest consumer goods brands resulting in 3-5% sales uplift in a single category.
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Superior Technology
Trax’s proprietary computer vision platform drives market-leading image recognition accuracy, and scales to 1 billion products each month
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Data-driven Insights
Our solutions empower everyone in your organization with role-specific actionable insights at speed and scale.
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Who we work with
More than 150 manufacturers and retailers worldwide trust Trax
Trax allows us to get instantaneous reads on the marketplace that has made us lift our game in customer service and provide our customer with a commercial outcome.
Chief Information Officer – Top beverage manufacturer
Who’s talking about us
Trax is turning heads and making headlines. See who's talking about us.
