Understand how your products look, perform and compete on the shelf
with Trax’s breakthrough computer vision platform.
Trax products provide the most powerful, accurate and consistent way for CPG manufacturers and retailers to collect, measure and analyse what is happening on the physical shelf.
By putting the right data in the hands of the right people, Trax helps you improve operational efficiencies, elevate shopper experience and maximize revenues.
Trax drives greater efficiency and effectiveness for some of the world’s largest consumer goods brands resulting in 3-5% sales uplift in a single category.
Trax’s proprietary computer vision platform drives market-leading image recognition accuracy, and scales to 1 billion products each month
Our solutions empower everyone in your organization with role-specific actionable insights at speed and scale.
More than 150 manufacturers and retailers worldwide trust Trax
Trax allows us to get instantaneous reads on the marketplace that has made us lift our game in customer service and provide our customer with a commercial outcome.Barry Simpson, Chief Information Officer – Coca Cola Amatil