Identify and rectify cross-team or individual challenges that are contributing to executional gaps.
Gain visibility into how your agreements are executed in-store and use data to build a symbiotic relationship with your retailer clients.
Deploy on-demand labor to nimbly react to dynamic conditions.
Our secret recipe for
Leading CPG companies are finding new ways to boost revenue with Trax’s suite of computer vision & AI enabled, retail execution and on-demand labor solutions.
Smarter decisions at the shelf
Data derived from images taken at the shelf give sales managers visibility into store conditions and empowers field teams to make more informed decisions with speed and at scale.
- Make sure your core products are on shelf
- Claim your fair share of shelf space
- Uncover the root causes for out-of-stocks
- Track distribution for every SKU in every store
With a pay for performance model in place, a leading US brewery saw an increase of +8% in display execution performance which equates to $45 million in incremental revenue annually.
Using Trax, Sanofi were able to expand into over 30 markets and realize a 2% uplift in annual sales. Trax-aided stores experienced 80% faster growth than others.
Collaborate for better compliance
Provide key account, category, and trade marketing teams with accurate visibility on how trade agreements are being executed in stores.
With photo driven data, you can understand compliance processes both at the macro, retailer level, right down to the micro, store-level and make targeted decisions for every account.
A win-win situation
Share meaningful analytics and insights into the compliance process with your retailer partners and foster a collaborative relationship that fuels category growth and results in mutual success.
Coca-Cola Amatil Australia used competitor insights to increase market share by 5% and saw an increase in annual sales opportunities of $6M.
Fast, flexible merchandising
Our nationwide on-demand workforce powered by Trax AI facilitates over 100,000 store visits per month from mass to convenience stores.
Extend reach, increase efficiency
We complement your existing field force, making it economical to cover underserved regions. Increase your team’s focus by allocating specific operational tasks to Trax.
Elastic is fantastic
Your labor demands grow and shrink by the day. Our Flexforce fills the gaps when you have medium-term projects, like modernizing your merchandising model. Or they can be quickly deployed to respond to unexpected surges.
Innovative solutions designed for sales teams
Our products and solutions can help you excel in your sales management business processes.
Trax Field Optimizer empowers sales reps and merchandisers with real-time, computer vision-powered shelf insights....Learn More
Trax Contract Compliance provides your key account, category, and trade marketing teams with accurate...Learn More
Speak to a CPG expert
Othilie NicodSVP, Product Marketing CPG
As SVP Product Marketing for CPG solutions, Othilie is your go-to person for any question about our solutions and capabilities for CPG companies.GET IN TOUCH
Tamas LupkovicsHead of Product, CPG Solutions
As Head of Product, CPG Solutions, Tamas oversees all components of the Trax CPG platform, including mobile, web and BI.
As a matter of survival, CPG brands and retailers are compelled to be a part of a digital and analytics transformation that will update and optimize the entire ecosystem of the CPG product- and it all starts with empowering field representatives at the shelf level.