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See our actionable insights, thought leadership and the latest developments in CPG and retail technology. Every month we're publishing interviews, research, guides and free tools.
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The future of Perfect Store

Discover insight from industry leaders into the next evolution of Perfect Store, highlighting cutting-edge technologies and strategies to help consumer packaged goods (CPG) brands continuously drive growth and become more agile and resilient in the midst of an ever-changing retail landscape.

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Resources

Whitepaper

How to stay competitive in the snack sector

This whitepaper discusses how Trax Dynamic Merchandising powered by FlexForce and Trax Snapshot can help CPGs remain competitive in demanding snack category.

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Video

Trax at HUBDAY Future of Retail and E-commerce 2022

Download this plenary session to hear from our very own Othilie Nicod, SVP Product Marketing CPG at Trax who shared insights on how retail brands and retailers are adapting to the “Future of Retail” in order to cope with supply chain problems, changing consumer behavior and labor shortages by leveraging technology, data analytics and deploying a flexible workforce.

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Video

Trax at ECR Tag 2022

Download the session to watch Leonie Frenkel, International Sales Director at Trax and Lars Hamann, Leiter Digitale Vertriebssysteme, RMSK for an insightful presentation to learn more about Trax’s suite of CPG NXT solutions and how RMSK uses digital shelf analytics to increase efficiency and optimize sales.

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Infographic

Trax Field Optimizer- Drive more impact with smarter stores

With Trax Field Optimizer, field reps are enabled to focus on the actions that matter most in-store. Find out more.

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Guide

Jargon Busted: 60 commonly used ‘merchandising’ terms every emerging brand founder should know

A quick introduction to common merchandising terms and definitions.

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Whitepaper

Get more from your store visits today: Why real-time data and actionable insights are no longer optional

As a matter of survival, CPG brands and retailers are compelled to be a part of a digital and analytics transformation that will update and optimize the entire ecosystem of the CPG product- and it all starts with empowering field representatives at the shelf level.

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