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5 Tips on Connecting with Consumers from the Founder of ‘Disrupter’ Brands Hello and Eos

Craig Dubitsky, the founder of oral care brand Hello and lip balm brand Eos, has shared five tips for connecting with consumers during the first-ever Trax Disrupters event. Dubitsky, who...

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Trax and MuleSoft Partner to Turn Every Store into the Perfect Store

MuleSoft Certified Connector for Trax simplifies integration to Salesforce Consumer Goods Cloud and helps CPG companies create seamless digital experiences, faster.  SAN FRANCISCO – February 8, 2023 – Trax, a...

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Trax Announces Appointment of Regi Vengalil as New Chief Financial Officer

SINGAPORE and SAN FRANCISCO, Calif. – August 24, 2022 – Trax, a leading global provider of computer vision solutions and analytics for retail, today announced the appointment of Regi Vengalil...

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Dena Singleton Appointed Chief Human Resources Officer at Trax

Trax continues to strengthen executive leadership team to build on growth momentum  SAN FRANCISCO, Calif., April 12, 2022 – Trax, a leading global provider of computer vision solutions and analytics...

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Trax unveils ambitions to be first retail solution in space by year 2027

Trax – The Final Frontier outlines the company’s five-year plan to launch first retail solutions for the cosmic future    SAN FRANCISCO, Calif – April 1, 2022 – Trax, a leading...

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Trax Names Former Google AI Leader, Barak Turovsky, as Chief Product Officer

The appointment marks an important shift in the company’s product and technical strategy SINGAPORE & SAN FRANCISCO, Calif., February 1, 2022 – Trax, a leading global provider of computer vision...

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