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Archives: Customer Success Stories

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Using Signal-Based Merchandising to Help a Global Chocolatier Avoid Out of Stock Issues and Drive Sales

The U.S. is the world’s largest chocolate market and consumers are increasingly choosing high-quality chocolate.

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EBOOST

In the second half of 2022, EBOOST was in 4,750 CVS stores across the USA and was keen to maximize visibility in every chiller. Trax initiated three projects to initially find problems, then fix them, before driving trial via sampling and driving sales and visibility with promotions and POS.

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Mars Pet Care

Mars Petcare, a leading CPG company, leveraged Trax’s powerful insights and data-driven solutions to measure compliance, improve product visibility and on-shelf availability (OSA), and power its retail operations across stores.

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Leading Snack Food Brand

For one CPG brand struggling to maintain on-shelf availability at the peak of the pandemic, Trax’s dynamic merchandising model of using a flexible workforce was the answer.

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Materne

In early 2021, Materne used Trax data and saw 11% increase in total points of distribution, 26% sales growth YoY, and 7% sales growth versus the period prior to using Trax.

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Major European retailer

Trax and a major European retailer’s Perfect Store program are in over 30 countries and participating stores are growing at a rate that is 80 percent higher than other stores.

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Sanofi

Trax and Sanofi’s Perfect Store program are in over 30 countries and participating stores are growing at a rate that is 80 percent higher than other stores.

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Molson Coors

Molson Coors used Trax Retail Execution to unlock new KPIs, improve in-store execution and grow revenue.

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Unilever Greece

Trax Retail Execution helps to digitally transform the Unilever Greece field force, perfecting in-store execution and improving sales effectiveness.

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