Dynamic merchandising is smart, fast, and flexible
We’ve combined our Computer Vision and machine learning platforms with a scalable, nationwide workforce—available whenever and wherever you need it.
Trax Dynamic Merchandising actively and intelligently flexes to your needs at speed. Trax Dynamic Merchandising scales effortlessly, shelf issues are identified in real time, and merchandisers are mobilized in days, not weeks.
Different is in our DNA
Fusing leading-edge technology with a mobile, tech-enabled workforce, Trax is redefining retail merchandising and setting a new standard with data-enabled performance on demand.
Data-enabled performance
Data powers our visits, jobs, and reporting for every call. With visibility into insights, actions, and photos for every visit, we provide complete transparency of retail merchandising execution. Our algorithms prioritize the most critical tasks and assign the work to the reps with the attributes and skills - ensuring the right people for the right job and ultimately enabling you to create more effective planograms, develop powerful visual merchandising strategies and increase retail sales.
Tech-empowered workforce
We equip our entrepreneurial and tech-empowered workforce with the Trax merchandiser mobile app, providing the instructions and measurement required for customer specific execution. The Trax Flexforce is 100% quality assured in every visit and singularly focused on outcomes, not routines, helping you increase sales.
Flexible, not fixed
Our nationwide on-demand workforce powered by Trax AI facilitates over 100,000 in store visits per month from mass to convenience stores. At 96% coverage across US metro areas means you can scale effortlessly, deploying local reps in days, vs weeks (common with traditional merchandising).
How it works
AI-powered merchandising from Trax solves any in-store challenge with one fully integrated, full-service solution for the most efficient in store merchandising.
"Trax identified the highest-volume locations for weekly continuity coverage and maintenance of our product displays."
- Steve Mair, Director of Sales
- Califia
On-demand and all over
With ready-to-work merchandising experts located in communities across America, Trax gives you the power to execute wherever you need it, whenever you need it, ensuring that signage and merchandising displays – whether window displays, display tables, endcap or cross merchandising - are set up for maximum impact in each store layout.
Extend reach, increase efficiency
We complement your existing field force, making it economical to cover underserved regions. Increase your team’s focus by allocating specific operational tasks to Trax, such as ensuring that product displays are eye-catching, out-of-stock items are restocked, pricing is accurate, and markdowns are visible at eye level. Trax will make sure your retail displays are positioned to increase sales and provide an optimal customer experience, whether in a small business or a national chain. Trax will enable you to increase sales whatever the store design.
Elastic is fantastic
Your labor demands grow and shrink by the day. Our Flexforce fills the gaps when you have medium-term projects, like modernizing your merchandising model. Or they can be quickly deployed to respond to unexpected surges and other retail merchandising needs..
"Trax gives us real insight into how our products look on-shelf in different retailers and in different regions. We see who else is on-shelf, how it’s placed, and what’s around us."
- Brand Manager
- Chosen Foods
Future-thinking merchandising
Don’t rely on outdated plans developed from historical data. Use real-time data analyzed by artificial intelligence. Our prioritization and optimization engines ensure the right worker performs the most important retail merchandising tasks on each visit.
The right person…
Our proprietary algorithms know each Flexforce worker’s location, in-store experience, workload, experience working with store management, and dozens of other productivity metrics. We match their skills with your needs to complete each merchandising job on the sales floor to perfection, from storefront displays to checkout.
…right in time
Trax Dynamic Merchandising Powered by Flexforce combines real-time shelf data with your shipment timelines, inventory counts, and e-commerce. Then, we schedule execution tasks like replenishments, audits and POS-display setups with maximum efficiency to streamline operations and drive sales.
Trax brings visibility to retail execution as part of our go-to-market strategy.
- David, VP of Strategy
- Flying Embers
Feel the impact
Trax Dynamic Merchandising Powered by Flexforce reports the impact of completed projects down to the SKU level. See how each hour spent fixing out-of-stocks, getting new products on shelf or unpacking cases affected your KPIs.
Transparent task monitoring
Our Computer Vision platform digitizes every SKU and every in-store action. Each task is accompanied by the photographic inputs so you can see what’s been done and only pay for work completed to spec.
Numbers to crunch
Our shelf data and KPIs can help you measure the value of retail merchandising actions. Export data as Excel reports or view our intuitive BI dashboard tools. Or integrate our APIs with your third-party and custom software.
Why Trax Dynamic Merchandising Powered by Flexforce?
Retail Merchandising agencies don’t give manufacturers the insights they need to elevate their strategy, nor the efficiencies they need to maximize their ROI. Trax Dynamic Merchandising Powered by Flexforce offers a better way with fast, flexible, affordable coverage, and data-driven technology.
Make sales soar
By improving in-store compliance and inventory management, we uplift sales by 15–20% and increase retail presence by 25%.
Trust & transparency
See photography and data from retail store visits to ensure execution excellence and create more efficient retail merchandising plans. Quality assurance is scored across 50 metrics.
Identify opportunities
Insightful reports reveal revenue opportunities. Sell more items with fewer out-of-stocks, discover better or uncover the potential for new SKUs. Improve placement of best-selling products in each retail store and and develop more powerful omnichannel marketing strategies on social media such as LinkedIn.
