60% of global consumers have changes shopping behavior, many of them for convenience and value. This is one of the key changes to the retail landscape, brought about by the Covid19 pandemic. Other areas of change that brands and retailers are faced with include:
- Shifting brand loyalty
- Changing product assortment
- New store traffic flows
- Shifting focus on displays and promotions
In this on-demand webinar in partnership with CPGmatters, David Gottlieb walks us through 5 strategic imperatives for retailers and brands to focus on in the new normal including;
- Understanding new shopper’s behavior
- Integrating data and analytics
- Redefining the role of the store
- Focusing on shelf inventory management
- Rethinking the workforce
Fill in the form and download the webinar to find out more.