As a result of the global pandemic retailer are finding themselves in an increasing volatile environment. As a result of this volatility many of the opportunities that retailers previously identified, have been significantly accelerated. A key trend that has been accelerated by the pandemic is how technology is driving retail across channels.
In this on-demand webinar from the Fall Innovation Summit 2020, Mark Steel, Director, Retail & CPG Strategy & Engagement at Google Cloud looks at consumer trends that are shaping retail and shopping and how retailer’s are using and integrating new data and technologies to deliver consumer experiences that are relevant in the new retail world.
Download the webinar to learn more about how data driven technology is powering retail innovation.