Trax hosts Innovation Day in London


London, UK | March 31: Trax hosted its second Innovation Day, this time in London at The Shard, connecting leaders from the Retail and CPG industry. This event focused on how computer vision and deep learning algorithms can help manufacturers and retailers to not only improve and speed up their compliance checks but also to identify insights.

Our customer speakers from Nestle kicked off by presenting how image recognition technology has helped their business to drive both sales and execution improvements in all UK retail channels. The intimate conference also included sessions by our very own experts, speaking on our new innovations like Trax Smart Cooler, real-time cooler data and analytics without an actual visit to the store and a special sneak peek to Trax’s latest developments, Trax Retail Compass, a data science solution that provides actionable recommendations and predictive analytics.

The engaging event ended with a positive note from the attendees, with some sitting side by side with their competitors, bringing valuable learnings back to share with their peers. Please watch the top CPG brands in action in the event highlight video.

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