Blog Industry: cpg

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3 ways emerging brands can win and retain consumers

Here are 3 tips from experts on how emerging consumer packaged goods (CPG) brands can gain and retain new consumers.

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Ex-buyers spill the beans on how emerging brands can get into – and stay in – coveted retailers

For emerging brands, getting into large retailers isn’t easy. These five secrets from ex-buyers at Target can ensure they secure themselves a spot and stay there.

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Highlights from the 2022 Category Management Conference

Held at the Gaylord Palms Resort and Convention Center in Florida, the 2022 CMA | SIMA Conference presented an opportunity for much-needed discussions on the business-critical issues facing today’s retail industry. 

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6 ways retailers can benefit from crowdsourced labor

Trax Dynamic Merchandising gives retailers several advantages by combining industry-leading technology with Trax Flexforce — an on-demand, flexible workforce.

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Why CPG leaders build Perfect Stores

In this blog, we explain why Perfect Stores are more relevant than ever and how to optimize their impact.

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Closing the gap — How improving shelf visibility increases CPG sales

Poor retail execution is a major reason consumer packaged goods (CPG) brands struggle. New technologies such as Image Recognition can help them meet this challenge, yet many CPG companies still default to manual checking. For anyone who develops, executes or advises on sales strategy, keeping up with the latest ways to ensure constant shelf visibility is a must. 

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How to build a perfect store in retail: 5 steps to drive sales growth

A perfect store strategy allows brands and retailers to create an enhanced shopping experience that helps shoppers find what they are looking for quickly and trigger impulse purchases. Find out how to create the perfect store program.

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How retail brands can win this holiday season

In order to maximize influence on in-store shoppers’ purchasing decisions, brands and retailers must implement effective merchandising strategies and ensure that these promotions are not only thoughtfully displayed but also strategically driven.

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How on-shelf availability improves ecommerce profitability

Fulfilling grocery orders while maintaining ecommerce profitability is a growing challenge. See how optimizing in-store picking can help your bottom line.

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Rethinking the role of the physical store

When the world shut down in response to the pandemic, only a handful of businesses remained essential — grocery stores being one of the most critical. Retailers and brands scrambled to adapt to a new reality, where demand for online ordering and delivery skyrocketed.

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