Role: Sales

Blog
Case Study
In 2018, Tyson Foods joined forces with Trax to gain a deeper understanding of in-market merchandising and the reality of space-measurement across multiple protein categories. T...
Blog
Case Study
Technology and market leaders shared key learnings about how AI-powered solutions can help CPG brands and retailers improve their category strategy, track competitors and grow rev...
Watch Leonie Frenkel, International Sales Director at Trax and Kai-Oliver Wlecke, Head of Field Force, Kraft Heinz Germany highlight key challenges CPG brands face every day and how solutions like Trax support them to optimize in-store execution, drive field force efficiency and realise their Perfect Store.
Blog
Case Study
Manufacturers have always faced restrictions on alcoholic beverage advertising and sales that are dependent on a complicated web of state laws and local ordinances. Supply related...
Discover how alcoholic beverage companies are addressing today's challenges with out-of-the- box approaches to merchandising at the retail level, including industry-leading artificial intelligence (AI) technology and innovative, cost-effective solutions to staffing issues.
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Case Study
Mars Petcare, a leading CPG company, leveraged Trax’s powerful insights and data-driven solutions to measure compliance, improve product visibility and on-shelf availability (OSA), and power its retail operations across stores.
Blog
Case Study
One of the world’s largest producers of beers and spirits with over 200 brands needed an efficient and scalable way to delight customers while providing profitable recommendations at the outlet level.
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Case Study
GoGo SqueeZ used Trax Image Recognition and saw 11% increase in total points of distribution, 26% sales growth YoY, and 7% sales growth versus the period prior to using Trax.
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Case Study
Trax and Sanofi’s Perfect Store program are in over 30 countries and participating stores are growing at a rate that is 80 percent higher than other stores.
Blog
Case Study
Molson Coors used Trax Retail Execution to unlock new KPIs, improve in-store execution and grow revenue.
Blog
Case Study
A burgeoning beverage manufacturer uses Dynamic Merchandising for greater visibility across stores, a firmer grasp on buyer behavior and to understand how shelf conditions are evolving.