Topic: Execution

When it comes to CPG, in-store execution is vitally important. Trax Execution is a flexible and modern way of merchandising to help a brand stay on-shelf. Often, brands and manufacturers are protective of their brand image and this need is often reflected in how they want their products displayed in-store. Read articles on how Trax can help a brand with their in-store merchandising needs and unlock retail success. Find news, and insights in the CPG and retail industry.

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Case Study
Say goodbye to out-of-stocks: Achieving precise store-level execution with Signal-Based Merchandising
5 Questions brands can answer with Signal-Based Merchandising “Which stores need attention?” and other questions Signal-Based Merchandising data can answer On a scale of 1-10, ...
5 Questions brands can answer with Signal-Based Merchandising
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5 reasons to choose Trax Execution for your next reset job
CPG brands understand the critical role reset merchandisers play in creating an optimal shopping experience. These merchandisers are entrusted with implementing new displays and en...
Learn the 5 reasons why CPGs should opt for Trax Dynamic Merchandising’s Flexforce when they want to conduct resets.
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Case Study
From fixed to dynamic: How CPG brands can take advantage of the flexible merchandising success
From a school teacher who is also an Uber driver to a stay-at-home parent who stocks supermarket shelves on occasion, millions of Americans are taking advantage of the gig economy....
Now more than ever, more Americans are taking advantage of the gig economy. Learn more about how CPGs can take advantage of this new workforce and how it can benefit your brand.
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Case Study
EBOOST
In the second half of 2022, EBOOST was in 4,750 CVS stores across the USA and was keen to maximize visibility in every chiller. Trax initiated three projects to initially find problems, then fix them, before driving trial via sampling and driving sales and visibility with promotions and POS.
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What You Need to Know Before Working With a Distributor
In the world of consumer-packaged goods (CPG), a distributor provides a bridge between producers and retailers.  Because of what they do, distributors play a critical role in busi...
If your retail business is considering a partnership with a distributor, here are a few key considerations before you sign a deal.
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  • Research & Whitepapers
Complexity, Data and Greater Uncertainty: How Retail Merchandising Is Changing
  With merchandising witnessing a new data-centered overhaul, the ground is shifting beneath retailers.  RETHINK Retail’s newest report, featuring exclusive contributions ...
Merchandising has always been at the core of retail operations, but the needs of the consumer are changing, and retailers must adapt their operations to the current landscape. This guide by RETHINK Retail and Trax highlights these changes and the steps retailers must take to become quicker, more efficient, and transparent when it comes to managing data and communicating.
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Case Study
Flying Embers
A burgeoning beverage manufacturer uses Dynamic Merchandising for greater visibility across stores, a firmer grasp on buyer behavior and to understand how shelf conditions are evolving.
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Major Brewery
A major brewery uses Trax to improve display execution and increase ROI from promotions.
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Case Study
Chosen Foods
This leading brand in avocado based dressings and oils used Trax Dynamic Merchandising to improve in-store execution and brand representation, leveraging a tech-powered, on-demand workforce for greater coverage and real-time visibility.
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