Explore the world of CPG and retail media advertising, from marketing brands to consumers, to effectively advertising products in retail spaces both in-store and online across the digital realm. Explore industry news and find case studies on how other retailers have implemented their media and advertising strategies, and how Trax has helped. In crowded retail environments, media and advertising is the mechanism to allow your products to stand out against your competitors. Ensuring these aspects are comprehensively implemented can make a big difference to a company’s bottom line.
