September 26, 2025 — We are excited to announce that our latest consumer insights on 2025 Halloween shopping trends have been featured across three top industry publications. Our data, derived from a recent Shopkick survey, reveals that inflation is significantly impacting shopper behavior, forcing consumers to tighten their candy and costume budgets this year.

Leading retail and food outlets have referenced our analysis, which indicates that a significant majority of consumers are noticing higher candy prices and are planning to spend less overall this holiday season. This trend underscores the immediate impact of economic pressures on seasonal purchases, a critical insight for our retail partners as they plan their holiday strategy.

We invite you to read the full coverage and analysis here: