With a surge in e-commerce, price sensitivity with tariff impacts, and supply chain complexities, it’s no wonder CPG brands need to focus more than ever on the point of sale. Brands are being forced in e-commerce and inflation-driven price sensitivity to the impact of tariffs and supply chain complexities, brands are being forced to rethink how they engage shoppers and drive sales.

Our Senior Vice President of Shopkick sales unpacks the biggest trends shaping the current CPG landscape and reveals how forward-thinking brands are partnering with solution providers to stay competitive. Discover practical strategies to optimize your presence at the point of sale, turn disruption into an advantage, and build stronger, more lasting connections with shoppers.