Kraft Heinz Germany uses Trax to optimize in-store execution, drive field force efficiency and realize their Perfect Store

Kraft Heinz Germany uses Trax to optimize in-store execution, drive field force efficiency and realize their Perfect Store

1 minutes read

Technology and market leaders shared key learnings about how AI-powered solutions can help CPG brands and retailers improve their category strategy, track competitors and grow revenue. They also discussed practical insights from their experience supporting world-class global clients.    

Download the webinar to watch Leonie Frenkel, International Sales Director at Trax and Kai-Oliver Wlecke, Head of Field Force, Kraft Heinz Germany highlight key challenges CPG brands face every day and how solutions like Trax support them to optimize in-store execution, drive field force efficiency and realise their Perfect Store.

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