Trax Announces Appointment of Regi Vengalil as New Chief Financial Officer

SINGAPORE and SAN FRANCISCO, Calif. – August 24, 2022 – Trax, a leading global provider of computer vision solutions and analytics for retail, today announced the appointment of Regi Vengalil as its Chief Financial Officer.  

Prior to Trax, Vengalil served as CFO of Metromile, Inc., a publicly traded auto insurance technology company, where he was responsible for financial management, investor relations, and corporate development. He helped lead the process to sell Metromile which resulted in its eventual acquisition by Lemonade. 

“Regi has a history of successfully leading technology companies at pivotal moments along their growth trajectory,” said Justin Behar, chief executive officer of Trax. “His rigor and discipline will play a critical role in taking Trax to the next level. We are thrilled to have him on our team.” 

Vengalil also served as CFO of Egencia, Expedia Group’s corporate travel division, where he led the global finance team of more than 100 professionals and was responsible for the division’s financial planning and operations, controllership, and commercial finance. He helped oversee the acquisition of Egencia by American Express Global Travel for nearly $1 billion. 

Before joining Expedia Group, Vengalil was head of strategy, mergers and acquisitions, and business operations at LendingClub. Earlier in his career, he led teams advising companies on growth strategy at McKinsey & Company. He is also currently lead independent director of Porch Group, a publicly traded home services vertical software company. 

“From what I’ve learned, it has never been a more riveting time to be at Trax” said Vengalil, “I am excited to join at this moment along the company’s journey and look forward to working with the leadership team to bring Trax’s vision to life.”   

Vengalil holds a master of business administration and bachelor of science in economics; both earned with honors from the Wharton School of the University of Pennsylvania.  

About Trax  

Trax’s mission is to enable brands and retailers to harness the power of digital technologies to produce the best shopping experiences imaginable. Trax’s retail platform allows customers to understand and improve what is happening on shelf, in every store, all the time so they can focus on what they do best – delighting shoppers. 

Many of the world’s top CPG companies, emerging brands, and retail leaders use Trax’s shelf monitoring, analytics, merchandising, activation, and shopper engagement solutions at scale to drive positive shopper experiences and unlock revenue opportunities at all points of sale. 

As pioneers in computer vision, Trax continues to lead the industry in innovation and excellence through development of artificial intelligence-powered solutions, autonomous data collection methods, and on-demand merchandising capabilities. Trax is a global company with hubs in the United States, Singapore and Israel. To learn more about Trax visit www.traxretail.com. 


Trax Press Contact 

Rachel Johnson 

Director of Corporate Communications, Global 


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