Topic: Image Recognition

Image Recognition is used to automatically identify products and generate instant insights in-store. The technology has been used for a number of years but is constantly being refined and developed. Learn about all the latest developments in image recognition to find out how this technology helps retailers and brands accomplish a variety of tasks, from monitoring stock levels for quick and easy stock replenishment, to keeping track of planogram compliance. Find out how image recognition technology aids retail execution, from optimizing shelf space to improving the overall customer experience in-store.

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Discover how to conquer the Latin American market! In the following video, we share the strategies and challenges presented by Trax and Kraft Heinz at the Summit Latin America 2024...
In the following video, we share the strategies and challenges presented by Trax and Kraft Heinz at the Summit Latin America 2024.
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Sehen Sie, wie Trax Rotkäppchen-Mumm dabei hilft, eine digitalisierte Welt zu schaffen. Lars Hamann erklärt es am besten, indem er beschreibt, wie innovative Methoden wie das Per...
Sehen Sie, wie Trax Rotkäppchen-Mumm dabei hilft, eine digitalisierte Welt zu schaffen. Lars Hamann erklärt es am besten, indem er beschreibt, wie innovative Methoden wie das Perfect-Store-Modell von Trax die Grundlage für erfolgreiche, datengetriebene Ansätze zur Optimierung der Bedingungen im Geschäft schaffen und gleichzeitig das Kundenerlebnis verbessern.  Check out how Trax is helping Rotkäppchen-Mumm create a digitized world. Lars Hamann says it best by explaining how innovative methods like Trax's Perfect Store model create a foundation for successful, data-driven approaches to optimizing in store conditions - and enhance the customer experience, simultaneously.
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Discover how to understand and anticipate consumer needs by leveraging cutting-edge data analytics and market research. We’ll delve into the critical aspects of branding, ope...
Discover how to understand and anticipate consumer needs by leveraging cutting-edge data analytics and market research. We'll delve into the critical aspects of branding, operational efficiency, and targeted marketing strategies that enhance brand visibility and consumer loyalty. Sue Toy, Vice President of Association Development for Xerxes Global
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In the fast-paced and competitive world of Consumer Packaged Goods (CPG), mastering in-store execution is a strategic imperative. Elevating sales, bolstering brand visibility, and ...
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Learn How AI Merchandising Will Reshape Retail The future of retail is calling out to all retailers and CPG brands. Are you prepared for a revolutionary shift in retail? The indust...
Learn how AI Merchandising & AI Technology will reshape the retail landscape along with examples of brands that have used various types of AI.
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In today’s rapidly evolving Consumer Packaged Goods (CPG) landscape, optimising shelf space is more critical than ever. Retailers and CPG companies alike strive to maximise ...
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Every loyal shopper knows the frustration of discovering that their favorite product is out of stock (OOS) or in the wrong location. But as the battle to win at the shelf intensifi...
Retail execution is a business process designed to ensure that a consumer goods manufacturer’s overall brand strategy is executed in retail stores. Put simply, retail execution aims to put the right product on the right shelf at the right time.
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In 2018, Tyson Foods joined forces with Trax to gain a deeper understanding of in-market merchandising and the reality of space-measurement across multiple protein categories. T...