Trax participated at the ECRTag Congress 2021, where industry experts discussed the topic efficient consumer response and trends in retail.
Technology and market leaders shared key learnings about how AI-powered solutions can help CPG brands and retailers improve their category strategy, track competitors and grow revenue. They also discussed practical insights from their experience supporting world-class global clients.
Download the webinar to watch Leonie Frenkel, International Sales Director at Trax and Kai-Oliver Wlecke, Head of Field Force, Kraft Heinz Germany highlight key challenges CPG brands face every day and how solutions like Trax support them to optimize in-store execution, drive field force efficiency and realise their Perfect Store.