Case Studies

AI-driven insights. Smarter shelves. Engaged shoppers.

The world’s top brands partner with Trax to turn retail data into action — transforming execution and shopper engagement with the power of AI.

Case Study

Dude Wipes increases ROI and decreases out-of-stocks

Discover how a fast-growing personal care brand used Trax's Signal-Based Merchandising to detect $300k in lost sales, lift pilot store performance, and realign with Kroger. Discover how this strategic partnership not only addressed immediate availability issues but also unlocked new growth opportunities, showcasing the power of data-driven solutions in the retail landscape. Ready to tackle your OOS challenges? Read on to learn more!

Case Study

Leading water brand achieved 3.81x ROI

Discover how a leading water brand transformed its merchandising strategy with Trax’s Signal-Based Merchandising, achieving an impressive 3.81x ROI. Faced with persistent out-of-stock challenges and inconsistent planogram execution in CVS stores, the brand sought a more responsive approach to enhance product availability and shopper satisfaction. By leveraging real-time insights and dynamic tasking, Trax helped the brand not only address immediate issues but also build smarter, adaptive operations. The results? Significant sales uplift and a remarkable drop in out-of-stocks. Dive into the full case study to learn how this innovative solution reshaped retail performance.

Case Study

Frozen fruit brand OOS solution

How did a fast-growing frozen fruit snack brand overcome significant out-of-stock (OOS) challenges and recover $550k in lost sales? By leveraging Trax's innovative Signal-Based Merchandising program, they transformed their inventory management across nearly 2,000 Target stores. With real-time insights and agile field support, the brand achieved a remarkable reduction in OOS rates and improved shopper experiences. Discover how this strategic partnership not only addressed immediate availability issues but also unlocked new growth opportunities, showcasing the power of data-driven solutions in the retail landscape. Ready to tackle your OOS challenges? Read on to learn more!

Case Study

Dairy brand increased sales and cut stockouts at Walmart

Discover how a leading dairy brand transformed its sales strategy at Walmart by leveraging real-time insights to tackle inventory challenges. Faced with stockouts during a critical promotional period, the brand implemented Trax's Signal-Based Merchandising program, resulting in a remarkable $2.3 million in incremental sales. With a focus on improving shelf conditions and backroom inventory, the brand achieved a 5.5x return on investment and enhanced on-shelf availability. Learn how data-driven actions not only resolved immediate issues but also set the stage for long-term success in a competitive retail landscape. Dive into the full case study to uncover the details!

Case Study

How Trax can support Scan-Based Trading brands

Under Scan-Based Trading (SBT), where sales are recorded only when SKUs are scanned at the register, brands must effectively manage inventory to prevent lost sales and ensure proper stock levels.

Case Study

Using Signal-Based Merchandising to Help a Global Chocolatier Avoid Out of Stock Issues and Drive Sales

The U.S. is the world’s largest chocolate market and consumers are increasingly choosing high-quality chocolate.

Case Study

EBOOST

In the second half of 2022, EBOOST was in 4,750 CVS stores across the USA and was keen to maximize visibility in every chiller. Trax initiated three projects to initially find problems, then fix them, before driving trial via sampling and driving sales and visibility with promotions and POS.

Case Study

Mars Pet Care

Mars Petcare, a leading CPG company, leveraged Trax’s powerful insights and data-driven solutions to measure compliance, improve product visibility and on-shelf availability (OSA), and power its retail operations across stores.

Case Study

Leading Beverage Alcohol Company

One of the world’s largest producers of beers and spirits with over 200 brands needed an efficient and scalable way to delight customers while providing profitable recommendations at the outlet level.

Case Study

GoGo SqueeZ

GoGo SqueeZ used Trax Image Recognition and saw 11% increase in total points of distribution, 26% sales growth YoY, and 7% sales growth versus the period prior to using Trax.

Case Study

Sanofi

Trax and Sanofi’s Perfect Store program are in over 30 countries and participating stores are growing at a rate that is 80 percent higher than other stores.

Case Study

Molson Coors

Molson Coors used Trax Retail Execution to unlock new KPIs, improve in-store execution and grow revenue.

Case Study

Flying Embers

A burgeoning beverage manufacturer uses Dynamic Merchandising for greater visibility across stores, a firmer grasp on buyer behavior and to understand how shelf conditions are evolving.

Case Study

Major Brewery

A major brewery uses Trax to improve display execution and increase ROI from promotions.

Case Study

Chosen Foods

This leading brand in avocado based dressings and oils used Trax Dynamic Merchandising to improve in-store execution and brand representation, leveraging a tech-powered, on-demand workforce for greater coverage and real-time visibility.

Case Study

Henkel

With Trax insights, Henkel optimized share-of-shelf and enabled sales reps to spend more time on revenue generation.

Case Study

Global FMCG Leader

With Trax, the client achieved over 50% time saving per store per user per month to measure share of space.

Case Study

Top Beverage Manufacturer

Competitor insights from Trax allowed top beverage manufacturer to successfully increase store-level sales by 5% in 2 weeks.

Case Study

Global Brewer

With store-level actionable tasks delivered in real-time to each sales rep, this global brewer increased revenues by 8-16% in stores using Trax.

Case Study

Dude Wipes increases ROI and decreases out-of-stocks

Case Study

Leading water brand achieved 3.81x ROI

Case Study

Frozen fruit brand OOS solution

Case Study

Dairy brand increased sales and cut stockouts at Walmart

Case Study

How Trax can support Scan-Based Trading brands

Under Scan-Based Trading (SBT), where sales are recorded only when SKUs are scanned at the register, brands must effectively manage inventory to prevent lost sales and ensure proper stock levels.

Case Study

Using Signal-Based Merchandising to Help a Global Chocolatier Avoid Out of Stock Issues and Drive Sales

The U.S. is the world’s largest chocolate market and consumers are increasingly choosing high-quality chocolate.

Case Study

EBOOST

Case Study

Mars Pet Care

Case Study

Leading Beverage Alcohol Company

Case Study

GoGo SqueeZ

GoGo SqueeZ used Trax Image Recognition and saw 11% increase in total points of distribution, 26% sales growth YoY, and 7% sales growth versus the period prior to using Trax.

Case Study

Sanofi

Trax and Sanofi’s Perfect Store program are in over 30 countries and participating stores are growing at a rate that is 80 percent higher than other stores.

Case Study

Molson Coors

Molson Coors used Trax Retail Execution to unlock new KPIs, improve in-store execution and grow revenue.

Case Study

Flying Embers

A burgeoning beverage manufacturer uses Dynamic Merchandising for greater visibility across stores, a firmer grasp on buyer behavior and to understand how shelf conditions are evolving.

Case Study

Major Brewery

A major brewery uses Trax to improve display execution and increase ROI from promotions.

Case Study

Chosen Foods

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Without Trax my brand simply wouldn’t be where it is today.

We use Trax fairly extensively, across over 35 markets now. We went from a very simple set of KPIs with very limited amount of brands to what I believe now is a fairly complex program.

Trax is the ultimate tool for in-store execution. It brings all stakeholders into the real world so that we have visibility into what’s happening in the market in real-time.

“Shopkick for brands; it’s brilliant. It allows us to engage the consumer in a new way. [It] has the ability to fuse the personal in-store interaction…with FUN…it just checks all the boxes for me!"

Trax grants you access to an exceptional dashboard that offers unparalleled store-level visibility. Their cutting-edge technology provides us with deep insights and actionable data, empowering our brand to optimize performance and stay ahead of the competition.