Video: APN Partner Trax is Digitizing the Shelf for Retailers using AWS and the AWS Retail Competency

Trax Retail Watch, an always-on store monitoring and analytics solution, helps retailers improve operational efficiency and elevate the in-store experience today and future-proof their stores.

Mark Cook, Head of Retail Solutions for Trax talks about providing data on every shelf and every store helps retailers to improve customer experience and improve profitability. The AWS Retail Competency gives them instant credibility in the space and AWS technology helps them to scale globally.