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Trax IoT Suite

Trax’s Internet of Things suite empowers consumer goods companies and retailers with fully automated means of capturing shelf data so that front-line teams can drive high-impact activities.

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Our innovative platform combines the power of image recognition with Internet of Things to accurately capture shelf conditions, so that you can focus on growing your business.

  1. Improve store audit coverage
  2. Alert, act and win
  3. Make smarter decisions at shelf

How it works

STEP 1

Cooler-mounted cameras or robots capture images at pre-set intervals

STEP 2

The pictures are sent to our Trax cloud to be analysed

STEP 3

Within minutes, the front-line staff gets automated alerts on in-store issues, while back-office and management teams get detailed assessments online.

Product Suite

Trax Smart Cooler is a real-time Internet of Things analytics solution that helps CPG manufacturers and retailers monitor cooler execution remotely, minimize out of stocks and maximize growth.

Get real-time intelligence from any cooler, anywhere

Capture every moment with Bluetooth-enabled cameras mounted on the cooler that are activated by the opening and closing of the cooler door.

Maximize sales with real-time alerts

Get real-time alerts on in-store issues like out-of-shelf, cooler purity, compliance and temperature, and take immediate action to resolve the issue in-store.

Embed into any cooler

Retrofit our Smart camera kit easily to your existing coolers or integrate with a cooler at its design and assembly stage in the factory.

Connected Shelf

Trax uses fixed cameras mounted on shelves to capture views of the shelf or gondola end in the store. This connected device can be managed by any smartphone or tablet. *Production support for wired cameras (cooler & shelves) | *Wireless support available in Q3/FY2017

Benefits

Drive shelf space effectiveness by addressing shelf gaps, misplaced and mispriced products

Ensure optimal execution of gondola ends and promotional displays

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Robotics

Together with the best robotics companies, Trax delivers Smart robots that work autonomously to capture images of shelf conditions in the store.

Benefits

Drive shelf space effectiveness by addressing shelf gaps, misplaced and mispriced products

Ensure optimal execution of gondola ends and promotional displays

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Why Trax IoT Suite?

  • Breakthrough technology for retail

    Powered by our breakthrough computer vision technology, only the best images captured by cameras are selected and sent to Trax cloud for analysis.

  • Fully integrated and scalable solution

    From real-time monitoring and alerting to reporting, Trax’s innovative IoT solution gives you the flexibility to deploy and scale to your business needs.

  • Unmatched flexibility

    Choose the data collection tool best suited to your needs. Get complete coverage and insights from any combination of static cameras, Smart Cooler and robots

By 2021, 70% of retailers are planning investments in Internet of Things, 68% in machine learning/cognitive computing and 57% in automation.

Zebra 2017 Retail Vision Study

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