Trax is the world leader in computer vision solutions and analytics for retail, ranking in the top 25 Fastest Growing Companies on Deloitte's Technology Fast 500 list. The company enables tighter execution controls in-store and the ability to leverage competitive insights through their in-store execution tools, shelf monitoring solution, market measurement and analytics services to unlock revenue opportunities at all points of sale.
Working with the world’s largest FMCG brands and grocery retailers in over 80 countries, Trax helps clients manage their in-store execution and increase revenues at the shelf. The company is headquartered in Singapore with offices worldwide. To learn more about Trax, please visit www.traxretail.com.
The Global Partner Marketing Manager will be responsible for developing, managing and communicating Trax’s partner marketing strategy with global partners and alliances. She/He will be working directly with our Global VP of Strategic Alliances and with Trax partners themselves to develop joint marketing plans and sales enablement materials based on market needs. Trax is only beginning to establish our global partner ecosystem, thus providing the unique opportunity for the right candidate to help build best in class partner marketing practices at Trax.
For this particular role, we are looking for candidates with partner marketing experience, preferably related to technology in Retail or CPG industry.
She/he must be an exceptional communicator (written and oral) with strong business acumen, ability to influence, demonstrated agency management, leadership capabilities and executive presence.
Partner Positioning & Sales Enablement: develop joint value propositions and global sales enablement materials
Co-marketing: Develop and execute joint marketing plans with partners in collaboration with the Strategic Alliance team
Content Marketing: develop content for partner marketing opportunities including webinars, blog posts, talks, keynotes, social media and PR.
Partner Relations: develop strong business relationships with key marketing leaders within partner teams
Partner Events & Communications: in collaboration with Trax corporate marketing team to develop partner newsletters and social media campaigns to promote our partnerships and support partner events (online & offline).
· Exceptional communication skills, written and oral
· Strong business acumen preferably related to technology in Retail or CPG industry.
· Great storyteller with an ability to communicate complex ideas with ease to C-level executives
· Proven success in building strong partner relations and managing partner programs
· Minimum 8-10 year experience in matrixed companies and high stakeholder management
· Minimum Bachelor’s Degree, MBA is an advantage
· Native proficiency in English
· Some global travel will be required
It is an exciting time to be a part of the Trax team and we are looking for a strong team player with the energy and drive to join us!